Go Bold - Another Google Juice Tip

You may have noticed that I include sever bold instances of "Google juice" in all of my posts about the topic. And, no, it's not just because I think it looks pretty or because I'm eccentric. It is because Google gives more weight to keyword phrases that are bold.

Just like everything else in SEO, you don't want to over-do the bolding. A couple bold instances per page should be enough to help push some of the elixor your way. If you have links between your pages about the keyword phrase then it's a good idea to bold those links like I have with the link to my second "Google juice" tip and my first "Google juice" tip.

You can probably guess by now what keyword phrase I've been optimizing for. Actually, if you have read a couple of these posts and have not figured that out, you better hold on to that day job, because you have no future in optimizing Web pages. You may have also noticed that I'm optimizing the entire blog for one main keyword phrase. I usually optimize for different keyword phrases on each page, but this is something of an experiment. I'll tell you what I'm trying to accomplish if it actually works. Look for more Google juice tips in future posts.